MarTech is everywhere and powers much of the current work of Marketing and Sales teams. More and more companies are investing in these types of technologies to automate routine tasks, …
What are MarTech and what are the benefits?
Marketing Automation
4 Digital Marketing Strategies to Increase Leads
The generation of qualified leads is one of the main concerns of any Marketeer. Customers are increasingly well informed, they go through most of the decision journey alone and only …
Top 11 Marketing Automation Platforms
Today, the number of companies with Marketing Automation Platforms (MAP) is increasing. Studies show that about 51% of companies already use these platforms and this number is increasing significantly. According …
HubSpot: Platform Pros and Cons
As omnichannel and the need to integrate all data from different platforms become the norm for managers, the need arises to have software that can organize and manage all activities …