Over the last few years there has been a great technological advance, and with the enormous amount of companies that have appeared in the market, the importance of having the …
CRM: What is it and what are the Benefits
CRM
What are MarTech and what are the benefits?
MarTech is everywhere and powers much of the current work of Marketing and Sales teams. More and more companies are investing in these types of technologies to automate routine tasks, …
Marketing Trends 2021: The Year of Humanization
The year 2020 is about to end. Looking back, it was a year of much transformation in the business world, with the need – almost forced – to transition to …
CRM Implementation: How to encourage change in your company
Resistance to change is inherent to the human species. However, it is the businesses with greater adaptability and flexibility that manage to survive and innovate continuously, even when facing economic …
Benefits of CRM software by Industry
Contrary to what some people may believe, CRM (Customer Relationship Management) is an extremely useful software for all companies, regardless of their size, industry sector or business model. Within the …
Digital Transformation in Sales: The Importance of CRM
Technology has transformed the day-to-day life of several departments within companies. The Sales department is no exception, and currently there are several solutions that help optimize and facilitate the day-to-day …
Zoho CRM: Pros and Cons of the platform
Technologies have become an indispensable tool nowadays, namely in the professional area. Software, databases and systems have taken over companies and organizations in order to facilitate and help managers in …
CRM Programs: Strengths and Weaknesses of Major Brands
We are at a crucial moment in the life of companies. It is urgent to adapt to digital transformation and adopt new technologies that are an integral part of the …