What is Ontraport?
Ontraport is a marketing automation software that integrates several essential tools for any manager, such as CRM, Marketing Automation, Email Marketing, Marketing Analytics, eCommerce, Sales Force Automation, Landing Pages, Business Process Automation and Partner Programs.
The platform is fully customizable according to the needs and budget of each company, so only a few modules can be used. This feature makes it one of the most suitable automation solutions for PME and startups.
Features that will make the difference
- Workflows and nutrition paths
- Campaign templates and workflows
- Integration with email and SMS
- CRM integration
- Custom fields
- Reminders and tasks
- Setting goals by campaign
- Custom analytics and dashboards
- Contacts, accounts and opportunities overview
- Updated history of each contact
- Lead scoring
- Custom fields
- Importing multichannel contacts: forms, SMS, API or manually
- Dynamic targeting
- Tags
- Dynamic campaign association
- Visual pipeline management
- Integration with email and SMS
- Task alerts and notifications
- Task workflows
- Automatic task association
- Custom follow-up funnels
- Scoring
- Automatic lead distribution by Round Robin
- Lead segmentation