For technology to contribute to business success, it is important to have a strategy that guides the implementation, adoption, and evolution of the systems. As MarTech experts, we offer an integrated vision that unites Technology, Marketing and Strategy, and ensures the successful adoption and implementation of marketing technologies, whether through the unbiased choice of the right systems to meet your company's challenges, the tailoring of processes and flows in existing systems, or the design of a CRM & Automation strategy that contributes to business growth.
MarTech Strategy consulting services are offered before, during, and after technology implementation projects to define a unified strategy, ensure execution is aligned with that vision, and continuously improve processes, flows, and systems, ensuring platforms stay in step with the evolving needs of the organization.
In this integrated program you will develop the strategy that will support the digital transformation implementation project in areas such as Digital Experience, CRM and Customer Engagement or Automation and Multichannel Marketing.